Standard Chartered - Big Hitters Challenge
Promotional geo-targeted content created to help drive engagement ahead of the LFC World Tour of the sub-continent in December 2017.
Cricket is the most popular sport in the region so the idea to bring LFC together with the number 1 sport helped to drive interaction and interest. Utilising the pull of famous Liverpool FC stars Sadio Mane, Mo Salah, and new signing Dominic Solanke
Standard Chartered was the main sponsor and promoter of this tour, helping create awareness of their brand alongside the likes of Western Union, Malaysia Airlines, Joie & PES 2018.
Standard Chartered was the main sponsor and promoter of this tour, helping create awareness of their brand alongside the likes of Western Union, Malaysia Airlines, Joie & PES 2018.
New Balance also had product placement in the promotion with their cricket equipment and clothing shown throughout the video.
LFC's New Team Coach
LFC Announcements / Milestones
Preston North End FC
Virgil van Dijk - He is a Red
The announcement of Virgil van Dijk signing for LFC over the Christmas period came as a huge shock to the wider world but also to the LFC media team. The club had decided to act fast and complete the signing ahead of the January 2018 transfer window.
With less than 2 days before the announcement came only 4 people in the whole media team including myself were made aware that this was happening. A quick brainstorming session ensued, and we managed to carry a very successful unveiling. Graphics had to be created ahead of the content therefore I had to create a theme that would work for every individual area of Digital Media from Social, Web, TV & digital perspectives.
Mo Salah Goal - Animation / World Cup GIF
GOAT List - MG Cars
Western Union - Face Off
Emotive Pieces
