Developed and executed cross-platform advertising campaigns for Lookers and Taggarts, encompassing TV broadcast and social media channels. Creating motion graphics and content that enhanced the visual appeal and effectiveness of the campaigns, tailored specifically for each platform.
Click & Drive campaign
The Click and Drive campaign aim was created due to COVID 19 restrictions, promoting the aspect of having a full demo done remotely as potential customers could not visit the dealership to do a full test drive of the vehicles.
The BIG Sale - Car Promotion
The following 'Big Sale' campaign was aimed at customers to get a great Easter deal on a new or used car.
Executed a successful promotional push, effectively capturing the attention of potential buyers and driving increased traffic and sales for Lookers and Taggarts.
Edited music and audio into the final pieces, ensuring a cohesive and engaging audio-visual experience across both TV and social media formats.
Delivering compelling and integrated campaigns that resonated with the target audience and strengthened brand presence for Lookers and Taggarts.