Glasgows / OneTwo
Led the rebranding of Glasgows, a renowned integrated agency established in 1986, to become OneTwo. A name that reflects the company's expertise in live events and presentations.
Conceptualised and directed the new brand identity, including the development of a new logo, visual guidelines, and tone of voice.
Strategically positioned the rebrand to resonate with existing clients while attracting new business, leveraging the legacy of Glasgows with a modern and forward-looking brand.
Collaborated with cross-functional teams to ensure the seamless implementation of the rebrand across all touchpoints, including digital platforms, marketing materials, and client communications.
Successfully launched the new brand to positive feedback from clients and industry peers, reinforcing the agency’s reputation for innovation and excellence.
Oversaw and art directed all elements of the new OneTwo website to a more friendly and interactive experience. with a more streamlined and uniform navigation and wireframed structure
