What started as a small freelance brief quickly became a major campaign. Brought in to work with Camp America, I delivered more than a brand refresh creating a full campaign designed to inspire students across the UK and Europe to spend their summer working in the US.
The result was a bold, high-impact campaign with strong results.
Website Header & Footer
Logo Design
Poster Campaign
The brand stayed in place from Jan 2009 up until 2019 when it was replaced 10 years on with a new updated style as admittedly the graphics created by myself were of their time but provided a great platform in driving a greater recruitment from overseas to the US.
